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Research
Plenty of companies can provide you with market rents and availabilities. But which location
is the right location for your headquarters? Your warehouse? Your storefront? That level of
advice takes local knowledge and deep insight, the kind Cushman & Wakefield has been
providing clients worldwide for generations.
We provide the timeliest, highest-quality information and analysis to help our clients optimize
their real estate decisions. We achieve this goal through our vast resources, worldwide
coverage, and multi-disciplined approach.
The Gold Standard for Property Research
Cushman & Wakefield performs rigorous, global, primary research and data-driven
analysis.
Our researchers collect data from publicly available sources, owners, other agents and, most
importantly, from the firm's brokers, appraisers, and property managers. These additional
resources continually keep our research professionals abreast of real-time market activity.
This primary, local market knowledge is indispensable to our clients in providing actionable
advice. Our research is also widely quoted in the international media, because our information
is the gold standard for property-oriented research.
From this market intelligence, our highly skilled staff provides analysis of real estate trends
and forecasts, tactical and strategic investment analysis, occupancy cost benchmarking, retail
market entry advice, building or project specific feasibility analysis and peer group studies
in support of client activities.
MarketBeat Series / Market Analysis
Cushman & Wakefield's award-winning publication, MarketBeat, profiles real estate
conditions in 85 major business markets throughout the world. Customized studies are also
prepared to meet the specific information needs of owners, occupiers, and investors.
Forecasting
Occupancy decisions require timely, accurate data on availabilities, rental growth or decline
and concessions. Tenants need to know the future direction of the market in order to plan their
growth strategies. Research has forecasting models and expertise to analyze current conditions
and provide advice on future market trends.
Peer Group Studies
We work with various owners and REITs to create a customized research product. The end product
furnishes these companies with analyses customized for their portfolios and the market
indicators and variables that are most important and unique to their market intelligence
needs.
Proprietary Market Knowledge
Cushman & Wakefield performs proprietary research and data-driven analysis. SiteSolutions
II, a web-based system, tracks nearly 10 billion square feet of office and industrial real
estate. By having the information at their fingertips, SiteSolutions II enables Cushman &
Wakefield professionals to respond faster to market opportunities. Cushman & Wakefield
Research is the premier source of real estate data and advice for occupiers and investors.

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