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Research

Plenty of companies can provide you with market rents and availabilities. But which location is the right location for your headquarters? Your warehouse? Your storefront? That level of advice takes local knowledge and deep insight, the kind Cushman & Wakefield has been providing clients worldwide for generations.

We provide the timeliest, highest-quality information and analysis to help our clients optimize their real estate decisions. We achieve this goal through our vast resources, worldwide coverage, and multi-disciplined approach.

The Gold Standard for Property Research
Cushman & Wakefield performs rigorous, global, primary research and data-driven analysis.

Our researchers collect data from publicly available sources, owners, other agents and, most importantly, from the firm's brokers, appraisers, and property managers. These additional resources continually keep our research professionals abreast of real-time market activity. This primary, local market knowledge is indispensable to our clients in providing actionable advice. Our research is also widely quoted in the international media, because our information is the gold standard for property-oriented research.

From this market intelligence, our highly skilled staff provides analysis of real estate trends and forecasts, tactical and strategic investment analysis, occupancy cost benchmarking, retail market entry advice, building or project specific feasibility analysis and peer group studies in support of client activities.

MarketBeat Series / Market Analysis
Cushman & Wakefield's award-winning publication, MarketBeat, profiles real estate conditions in 85 major business markets throughout the world. Customized studies are also prepared to meet the specific information needs of owners, occupiers, and investors.

Forecasting
Occupancy decisions require timely, accurate data on availabilities, rental growth or decline and concessions. Tenants need to know the future direction of the market in order to plan their growth strategies. Research has forecasting models and expertise to analyze current conditions and provide advice on future market trends.

Peer Group Studies
We work with various owners and REITs to create a customized research product. The end product furnishes these companies with analyses customized for their portfolios and the market indicators and variables that are most important and unique to their market intelligence needs.

Proprietary Market Knowledge
Cushman & Wakefield performs proprietary research and data-driven analysis. SiteSolutions II, a web-based system, tracks nearly 10 billion square feet of office and industrial real estate. By having the information at their fingertips, SiteSolutions II enables Cushman & Wakefield professionals to respond faster to market opportunities. Cushman & Wakefield Research is the premier source of real estate data and advice for occupiers and investors.



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